So here's some good news. A Podcast Channel is being sponsored by a big brand.
Way to go MommyCast!
Here's the press release:
“MommyCast and Friends” Network To Launch at Podango
SALT LAKE CITY, UT (September 26) – MommyCast®, at MommyCast.com, one of the most popular shows on the web, by and for women immersed in the fullness of motherhood and life, is launching the MommyCast and Friends Family Channel at Podango (www.podango.com) as part of an exclusive, multi-station deal with show producer KDCP Networks, LLC., the MommyCast production company.
As part of the deal, KDCP Networks will develop “MommyCast and Friends,” a new network of family-oriented audio and video podcasts at Podango, the online video and audio network that enables publishers and companies to “get heard” by today’s hard-to-reach, niche audiences.
Co-hosted by Gretchen Vogelzang and Paige Heninger, and sponsored by Dixie Paper Products Company, among others, MommyCast is a highly sought after new media show. MommyCast is for moms aged 25-54, offering valuable information on community, health, home products, food and nutrition, education, technology and music.
Podango President Doug Smith said,” We are thrilled to welcome Gretchen, Paige and the podcasters on the MommyCast and Friends network to Podango. The jewel of family-oriented, new media programming, MommyCast will bring and unprecedented sensibility of family programming and new media to Podango.”
MommyCast producer Paul Vogelzang added, “Our partnership with Podango gives MommyCast and Friends access to Podango’s superior platform tools and services that will facilitate new MommyCast and Friends programming and reach an even larger, online audience while promoting family friendly independent content of the highest quality.”
Podango lets podcasters host and manage their own podcast stations using the company’s hosting, syndication, audience measurement and Web site creation tools. The company also offers publishers WordPress compatible tools, an embeddable podcast player for use in websites, and unlimited hosting and storage of their media files. Hosting their programs at Podango for free, station owners earn income by sharing advertising revenue from the aggregate of Podango-hosted stations. Podango also owns and operates a state-of-the-art production studio in the Bay Area.
About MommyCast
Started in March, 2005, MommyCast. has been featured in the Hollywood Reporter, Washingtonian Magazine, BusinessWeek, Variety magazines and the USA Today. Paige and Gretchen of MommyCast have also been interviewed by CNN, NBC, the BBC, Brandweek and the Wall Street Journal. MommyCast holds the distinction of being one of the first independent podcasts to land a major corporate sponsorship, which came via Dixie Paper Co. They have also established themselves as a member of the Buena Vista Entertainment Press Corps and are sponsored by Walt Disney Studios for family fare DVD movie releases. MommyCast was the first podcast to do an enhanced podcast review of a movie, March of the Penguins, released by Warner Independent Pictures. MommyCast is proudly represented by The Endeavor Agency, Hollywood, California. MommyCast recently won the 2007 Webby, Best “Family & Parenting” Site category.
About Podango
Podango is the online video and audio network that enables publishers and advertisers to “get heard” by today’s hard-to-reach, niche audiences. Featuring such hit shows as The Apple Phone Show, Podango hosts over 1,000 programs — including a number routinely found among the top twenty-five podcast shows on iTunes — on a wide variety of interests and topics. Through the company’s hosting and syndication services, corporate, professional and independent publishers deliver episodic video and audio programs, and targeted ads to highly qualified audiences. Podango also owns and operates its own a state-of-the-art production studio in the Bay Area. For more information please visit: www.podango.com.
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