How Do You Make a Trailer or Promo That Competes with Hollywood?

Boing Boing SuperStar Blogger and all around nice guy CORY DOCTOROW did a great post this morning about the Return of the Moon-Nazis from Star Wreck creators but he didn't really talk about the Kick ASS emotionally compelling Teaser Trailer that looks like it was made by a Hollywood Movie Trailer company.

Do you know of any other Independent Online Video Trailers or Promos that are "Key Art" Award Winner Quality?

TV Networks Run Out of Online Video Ads

According to TV Week Advertising time in full episodes streamed online was a hot property during the upfront, ad buyers said, but some networks appear to have underestimated how many people log on to watch them. And once the networks streamed the number of spots they promised advertisers, they switched to promos and tried to find new online advertisers.

So this should tell you a few things:

1. There is money in online video advertising.

2. Advertisers buy advertising inventory well in advance.

3. The Marketplace is still building.

That said, you should build out your advertising inventory and do like the big guys, place promos for other shows you have or promos for show that your friends do.