Monday, October 15, 2007
How 250 Million Dollars Works
When I first read the headline that Discovery Buys HowStuffWorks.com for $250 Million from the Wall Street Journal all I could think of was, "Their videos aren't THAT good." then I found out it wasn't their videos Discovery was after. It was their almost 4 million unique US visitors that they get each month and the 11 Million world wide users.
They should do a How to Get High in Google rankings then get bought by a big US Media Company video.
Moral of the post: Keep your production values low, your site visitors high and you can make a lot of money.